Insurance affiliate programs offer a lucrative opportunity for affiliate marketers to promote valuable insurance products and earn commissions in return. With a vast array of insurance types available, from life and health insurance to home and pet insurance, there is no shortage of options for affiliates looking to tap into this market.
To help affiliate marketers navigate the world of insurance affiliate programs, we have compiled a list of the top 15 offers for 2023. These programs have been selected based on their reputation, commission structure, cookie duration, and overall appeal to affiliates.
From established insurance giants to innovative newcomers, this list covers a diverse range of insurance affiliate programs, catering to a broad range of needs and preferences. Whether you’re looking to promote life insurance to families, pet insurance to pet owners, or small business insurance to entrepreneurs, there’s sure to be an affiliate program on this list that’s right for you.
So, whether you’re an experienced affiliate marketer or just starting, take a look at our top 15 insurance affiliate programs for 2023 and start earning commissions by promoting valuable insurance products to your audience.
Insurance Affiliate Programs
Lemonade
Lemonade, a leading provider of contents insurance, offers a fully digital insurance experience that leverages AI to streamline the sales process. Boasting over 1.5 million customers and a new policy sold every 60 seconds, Lemonade has quickly established itself as a major player in the insurance industry.
With a strong commitment to social responsibility, Lemonade operates on a flat fee model and donates any excess funds to various charitable causes. In addition, the company strives to pay out the majority of claims “almost instantly” to provide customers with the peace of mind they deserve.
As an affiliate marketer, you can benefit from Lemonade’s success by joining their affiliate program on Awin. With a 30-day cookie window and a flat commission of $15 per lead, this program offers great earning potential for affiliates. Additionally, Lemonade provides a wide range of resources to help affiliates succeed, including a vast content library and pre-designed assets to drive traffic and sales. By promoting Lemonade’s innovative insurance products, you can earn passive income while providing your audience with a valuable service.
- URL: Lemonade Insurance affiliate program
- Commission rate: $15 per lead
- Cookie duration: 30 days
- Products/Services sold: Contents insurance
- Payment methods: SEPA, BACS, ACH, domestic payments, international wire transfer
- Market(s): US only
USAA
USAA is a leading provider of insurance, banking, and retirement solutions designed specifically for military personnel, veterans, and their families. Eligible customers include active duty personnel, National Guards and reservists, military spouses, children of USAA members, and Service Academy appointees. Bundling auto and property insurance policies from USAA can save customers up to 10%.
USAA is committed to supporting its communities and invests time and money into various military programs. In addition to its financial services, the company provides valuable resources and support to its members.
As an affiliate marketer, you can join USAA’s exclusive insurance affiliate program through the CJ Affiliate network. This program offers a 30-day cookie window and a sliding commission scale, paying $4 per umbrella insurance quote, $5 per renters insurance quote, $10 per homeowners insurance quote, and $20 per valuable property protection quote. According to CJ Affiliate, the program has an impressive three-month EPC of $277.61.
By promoting USAA’s insurance products to your audience, you can earn generous commissions while providing valuable financial services to those who have served our country. With USAA’s strong reputation and commitment to social responsibility, this affiliate program presents an excellent opportunity for affiliate marketers in the insurance industry.
- URL: USAA affiliate program
- Commission rate: $4 – $20 per lead
- Cookie duration: 30 days
- Products/Services sold: Auto, life, home, renters, valuable property, and umbrella insurance policies
- Payment methods: Direct deposit, check, Payoneer
- Market(s): US only
Liberty Mutual
Liberty Mutual is a top-rated property and casualty insurer in the United States, holding the sixth position in terms of revenue as of 2021, and ranked #78 on the Fortune 100 list. The company offers various policy types, including auto, homeowners, and renters insurance, providing comprehensive coverage for all types of customers.
As an affiliate marketer, you can join the Liberty Mutual affiliate program through CJ Affiliate, which offers a 30-day cookie window and a sliding commission scale. Affiliates can earn $3 for each renters insurance quote and up to $10 for auto and home insurance quotes. The program also features regular sales promotions, allowing affiliates to earn bonus commissions.
Liberty Mutual provides a wide range of professionally designed creatives, including custom banners and other assets that can be requested as needed. Additionally, the company’s dedicated affiliate management team is responsive and available to provide support and assistance to affiliates.
By promoting Liberty Mutual’s comprehensive insurance policies to your audience, you can earn significant commissions while providing valuable services to your customers. With its reputation as a top-rated insurer and commitment to customer satisfaction, the Liberty Mutual affiliate program is an excellent opportunity for affiliate marketers in the insurance industry.
- URL: Liberty Mutual affiliate program
- Commission rate: $3 – $10 per quote
- Cookie duration: 30 days
- Products/Services sold: Auto insurance, homeowners insurance, renters insurance
- Payment methods: Direct deposit, check, Payoneer
- Market(s): US only
Allianz Care
Allianz Care is a leading international health insurance provider, serving high-net-worth expats and HR managers at multinational corporations and government organizations worldwide. The company has received excellent customer feedback, with a Feefo rating of 4.8/5 based on almost 2,000 verified reviews.
Allianz Care’s insurance affiliate program is exclusively managed through CJ Affiliate and offers attractive commissions of €10 per lead and €10 – €45 per completed application. Commissions are paid on all saved or completed quotes, call-back requests, and emails to Allianz’s sales team, regardless of whether the lead converts into a customer. The program also features a generous 45-day cookie window.
While Allianz Care is open to working with most types of affiliates, the program does require a manual review process, which may result in a delay of up to a few days for approval.
As an affiliate marketer, promoting Allianz Care’s international health insurance policies can provide a lucrative source of income while offering valuable services to high-net-worth expats and corporate clients. With its excellent reputation and generous commission structure, the Allianz Care insurance affiliate program presents an excellent opportunity for affiliate marketers in the insurance industry.
- URL: Allianz Care affiliate program
- Commission rate: €10 – €30 per action
- Cookie duration: 45 days
- Products/Services sold: Health insurance
- Payment methods: Direct deposit, check, Payoneer
- Market(s): Canada, France, Germany, Italy, Spain, UK, US
Ethos
Ethos Life is a revolutionary online life insurance provider that offers policies starting from as low as $7 per month, without requiring medical exams or blood tests. Customers can purchase policies quickly and easily by answering a few simple health-related questions, allowing most customers to obtain same-day coverage.
Ethos Life collaborates with various big-name brands, including Legal & General America, Ameritas Life Insurance, and TruStage, to provide a wide range of insurance policies to its customers.
As an affiliate marketer, you can join the Ethos Life insurance affiliate program through Impact Radius, which offers attractive commissions of $20 – $55 per lead. The program also offers custom payouts for achieving agreed return-on-ad-spend targets, making it a great opportunity for affiliates who want to maximize their earnings. With a 30-day EPC of $2.79 and a seven-day cookie window, affiliates can benefit from high conversion rates and extended earning potential.
Ethos Life provides affiliates with a dedicated affiliate manager to offer one-to-one support and access to various marketing tools, including creative assets, case studies, and a sample sales funnel. By promoting Ethos Life’s innovative and user-friendly life insurance policies to your audience, you can earn significant commissions while providing a valuable service.
- URL: Ethos Life affiliate program
- Commission rate: $20 – $55 per lead
- Cookie duration: 7 days
- Products/Services sold: Life insurance
- Payment methods: PayPal, check, wire transfer, direct deposit, ACH transfer
- Market(s): US only
RoamRight
RoamRight is a leading provider of travel insurance policies, covering everything from trip cancellation to baggage delays and overseas medical care. The company is backed by Arch Insurance, which also owns McNeil & Co, Ventus Risk Management, Somers Re, and Somerset Bridge Group, providing customers with added peace of mind.
RoamRight offers customers access to premium features within their free mobile app, including travel and security alerts, travel document storage, and detailed destination information.
As an affiliate marketer, you can join RoamRight’s exclusive travel insurance affiliate program through ShareASale, which features a generous 365-day cookie window and pays a 15% commission, plus a $10 bonus for your first sale. According to ShareASale’s 30-day figures, the program boasts an average sale of $201.66, an EPC of $80.26, and a solid 2.65% conversion rate.
RoamRight provides affiliates with a range of tools and resources, including creatives and dedicated affiliate management. However, the program does have a strict application process that excludes coupon and discount sites, publishers who duplicate content, and affiliates who don’t own their domain.
By promoting RoamRight’s comprehensive travel insurance policies to your audience, you can earn significant commissions while providing a valuable service. With its solid reputation and generous commission structure, the RoamRight travel insurance affiliate program is an excellent opportunity for affiliate marketers in the insurance industry.
- URL: RoamRight affiliate program
- Commission rate: 15% per sale
- Cookie duration: 365 days
- Products/Services sold: Travel insurance
- Payment methods: Check, direct deposit, international direct deposit, wire transfer, Payoneer
- Market(s): US only
World Nomads
World Nomads is a leading provider of travel insurance for independent travelers and adventurous families, offering policies that can be purchased before departure or while on the road. With coverage available in over 100 countries and 150+ adventure activities covered, World Nomads provides peace of mind to travelers wherever they may roam.
World Nomads’ travel insurance affiliate program is exclusively available through CJ Affiliate and features a generous 60-day cookie window. Affiliates are paid a flat commission for each quote they refer, with rates determined by factors such as reach, audience size, and the quality of leads. Commissions start at $0.83 per quote.
World Nomads affiliates have the opportunity to participate in co-branding campaigns with other travel industry partners and can access regional support from the company’s affiliate management team. With their excellent reputation and commitment to customer satisfaction, World Nomads presents a great opportunity for affiliate marketers in the travel insurance industry.
By promoting World Nomads’ comprehensive travel insurance policies to your audience, you can earn significant commissions while providing a valuable service. With the company’s focus on adventure and independent travel, this program is ideal for affiliates targeting adventure seekers and backpackers.
- URL: World Nomads affiliate program
- Commission rate: From $0.83 per quote
- Cookie duration: 60 days
- Products/Services sold: Travel insurance
- Payment methods: Direct deposit, check, Payoneer
- Market(s): Global
Bestow
Bestow offers comprehensive life insurance solutions for individuals and families, with additional offerings designed to help insurance agents, enterprises, and websites offer insurance products to their audiences. The company has earned an A+ rating from the Better Business Bureau, indicating its commitment to customer satisfaction.
Bestow prioritizes convenience for its customers, offering a free insurance quote in seconds by answering just five simple questions. The full online application process can be completed in just five minutes, providing a seamless experience for busy customers.
Affiliate marketers can join Bestow’s insurance affiliate program through either the Impact Radius or FlexOffers networks, with Impact Radius offering a slightly higher commission rate of $25 per application. Bestow affiliates can access custom landing pages, marketing messaging, and tailored tips to optimize performance, allowing them to promote Bestow’s innovative life insurance products effectively.
By promoting Bestow’s life insurance solutions to your audience, you can earn significant commissions while providing a valuable service to those seeking comprehensive life insurance coverage. With its excellent reputation and commitment to customer satisfaction, the Bestow insurance affiliate program is an excellent opportunity for affiliate marketers in the insurance industry.
Hiscox
Hiscox is a top-rated insurance provider that specializes in meeting the unique business insurance needs of professional service firms, including marketing agencies, consultancies, and IT/technology companies. With over 400,000 small businesses having purchased policies from Hiscox, the company boasts strong brand recognition and a reputation for quality insurance products. The company has received excellent customer feedback, with a 4.8/5 rating on the review platform Feefo.
Affiliate marketers can join the Hiscox insurance affiliate program through CJ Affiliate, which features a seven-day cookie duration and pays a fixed commission of $25 per quote. Top performers can earn special incentives, providing a significant earning potential. According to CJ Affiliate, the program boasts an impressive three-month EPC of $50.74.
Hiscox enjoys an excellent conversion rate, with 33% of referred visitors requesting an insurance quote. Therefore, it is in the interest of affiliate marketers to refer as many qualified visitors as possible. To help you promote their products effectively, Hiscox offers a range of high-quality banners, links, promotions, and an in-house affiliate management team.
By promoting Hiscox’s comprehensive business insurance products to your audience, you can earn significant commissions while providing a valuable service to small businesses in need of comprehensive coverage. With its excellent reputation and generous commission structure, the Hiscox insurance affiliate program presents an excellent opportunity for affiliate marketers in the insurance industry.
- URL: Hiscox affiliate program
- Commission rate: $25 per quote
- Cookie duration: 7 days
- Products/Services sold: Small business insurance
- Payment methods: Direct deposit, check, Payoneer
- Market(s): US only
Insurify
Insurify is a leading comparison site for auto, home, renters, and life insurance, offering users 4-6 curated quotes tailored to their specific needs and requirements. With operations across all 50 states and partnerships with major insurance brands like Liberty Mutual, MetLife, and Nationwide, Insurify provides customers with access to comprehensive insurance policies.
The company boasts impressive savings figures, with Insurify customers having saved a combined $44+ million by using the website. With over 26 million real-time quotes delivered and a 4.8/5 rating from more than 3,000 reviews, Insurify has established itself as a trusted and reliable source of insurance quotes.
Affiliate marketers can join Insurify’s affiliate program via either CJ Affiliate (formerly known as Commission Junction) or Impact. The CJ Affiliate program offers a higher commission and has an impressive three-month EPC of $78.92, providing a significant earning potential for affiliates.
By promoting Insurify’s comprehensive insurance comparison services to your audience, you can earn significant commissions while providing a valuable service to those seeking comprehensive insurance coverage. With its excellent reputation, impressive savings figures, and generous commission structure, the Insurify affiliate program is an excellent opportunity for affiliate marketers in the insurance industry.
- URL: https://signup.cj.com/member/signup/publisher/?cid=5380944#/branded
Fabric
Fabric offers a range of family finance-related tools, including life insurance policies and wills, with the company’s ownership by Gerber Life Insurance, a subsidiary of Western & Southern Financial Group, providing additional credibility. Customers who purchase life insurance policies from Fabric are entitled to a free will for themselves and their spouses.
Prospective customers can request a quote via the Fabric app, which also allows them to create a will and organize their family’s legal and financial information. Fabric’s website is secure, featuring bank-level security measures such as 256-bit encryption, two-factor authentication, and biometrics.
Affiliate marketers can join Fabric’s insurance affiliate program through one of three networks: FlexOffers, Impact Radius, or ShareASale. Impact Radius offers the highest commission rate and a significantly longer cookie duration, making it the optimal choice for affiliates. According to Impact, the program boasts a 30-day EPC of $8.27.
Affiliates can take advantage of pre-built landing pages to help turn traffic into clicks and sales, increasing the likelihood of a successful referral. By promoting Fabric’s family finance-related tools and insurance policies to your audience, you can earn significant commissions while providing a valuable service to those seeking comprehensive coverage and financial planning solutions. With its solid reputation and generous commission structure, the Fabric insurance affiliate program is an excellent opportunity for affiliate marketers in the insurance industry.
Haven Life
Haven Life is a leading life insurance company backed and owned by MassMutual, one of America’s oldest insurers, providing customers with a reputation for great customer service, as evidenced by its Net Promoter Score of 77.
In addition to its comprehensive life insurance policies, Haven Life offers Haven Life Plus, a bonus feature providing customers with over $700 worth of yearly no-cost benefits, including a fitness app with on-demand workouts and a secure online vault for storing and sharing important documents.
Affiliate marketers can join Haven Life’s insurance affiliate program through the FlexOffers network, earning $24 for every action they drive within the seven-day cookie window, providing a solid earning potential for affiliates.
To simplify the promotion of Haven Life’s products and services, the company offers various affiliate tools and resources, including a library of marketing assets, co-branded landing pages, and an easy-to-use API. The Haven portal allows partners to capture an applicant’s details over the phone, streamlining the process for affiliates and making it easier to promote Haven Life to your audience.
By promoting Haven Life’s comprehensive life insurance policies and Haven Life Plus bonus feature to your audience, you can earn significant commissions while providing a valuable service to those seeking comprehensive coverage and additional benefits. With its reputation for great customer service and generous commission structure, the Haven Life insurance affiliate program is an excellent opportunity for affiliate marketers in the insurance industry.
- URL: Haven Life affiliate program
- Commission rate: $24
- Cookie duration: 7 days
- Products/Services sold: Life insurance products
- Payment methods: Bank transfer, wire transfer, check, PayPal
- Market(s): US only
Hippo
Hippo Insurance is a leading home insurance company that uses smart home technology to help customers avoid problems. With leak sensors capable of detecting leaks before any water damage occurs and 4X higher coverage limits for computers and home office equipment, Hippo Insurance provides comprehensive coverage for homeowners. The company has insured over 200,000 US homes and boasts a strong 4.9/5 rating from over 10,000 customer reviews.
Affiliate marketers can join Hippo Insurance’s insurance affiliate program through the ShareASale network, earning a flat commission of $5 per lead within a generous 90-day cookie window. Affiliates can access creatives to help boost traffic and promote the company’s comprehensive coverage options.
However, it’s worth noting that there may be issues with either the affiliate program or the Hippo Insurance website, as ShareASale’s most recent tracked conversion was in November 2021. Nonetheless, with its innovative use of smart home technology and strong reputation, the Hippo Insurance affiliate program remains an excellent opportunity for affiliate marketers in the insurance industry.
- URL: Hippo affiliate program
- Commission rate: $5 per lead
- Cookie duration: 90 days
- Products/Services sold: Home insurance products
- Payment methods: Check, direct deposit, international direct deposit, wire transfer, Payoneer
- Market(s): US only
Pawp
Pawp is a digital, subscription-based veterinarian offering various services for pet owners. Although it’s not a pet insurance company, it covers up to six pets on a single plan and provides 24/7 vet care through text or video, protecting against ER bills of up to $3,000. Customers can take advantage of unlimited, on-demand remote vet visits, exclusive discounts on vet-approved products, and the ability to cancel anytime. The dedicated app is available for download via the Apple App Store and Google Play.
Affiliate marketers can join Pawp’s affiliate programs through two popular affiliate networks: Awin and FlexOffers. By partnering with Pawp, affiliates have the opportunity to promote a unique and valuable service to pet owners while earning commissions. While the commission structure for these programs is not specified, affiliates can expect to receive support through various marketing tools, including creatives, landing pages, and other resources.
NEXT Insurance
NEXT Insurance is a leading provider of insurance products for small business owners, offering tailored policies for thousands of professions. With seven types of policies available, from general liability and workers’ compensation to tools & equipment and commercial auto insurance, NEXT Insurance allows small business owners to select the policies most relevant to their needs.
By bundling two or more policies, customers can save up to 10%. NEXT Insurance also boasts a US-based customer support team and an “A- Excellent” rating from AM Best, the industry standard for insurance company ratings.
Affiliate marketers can join the NEXT Insurance affiliate program through the Impact Radius network, earning a $25 commission per sale within a 30-day cookie window. With a 30-day EPC of $10.48, the program offers affiliates ample opportunities to earn commissions.
To help drive traffic and sales, NEXT Insurance provides affiliates with a range of marketing tools, including unique promo code tracking and deep linking. Overall, the NEXT Insurance affiliate program offers a valuable opportunity for affiliate marketers in the insurance industry, providing access to comprehensive insurance products tailored to small business owners, coupled with a generous commission structure and strong EPC.
- URL: NEXT Insurance affiliate program
- Commission rate: $25 per sale
- Cookie duration: 30 days
- Products/Services sold: Small business insurance products
- Payment methods: PayPal, check, wire transfer, direct deposit, ACH transfer
- Market(s): US only
Conclusion: Insurance Affiliate Programs
The insurance industry offers affiliate marketers a fantastic opportunity to promote a range of valuable products and earn commissions in return. With a wide variety of insurance types available, affiliate marketers can choose from programs that cater to different niches and audiences, from life insurance to small business insurance.
Our list of the top 15 insurance affiliate programs for 2023 highlights some of the best programs available, with each program offering unique benefits and opportunities for affiliate marketers. Whether it’s high commission rates, long cookie durations, or access to valuable marketing resources, these programs provide affiliates with everything they need to succeed.
By partnering with these insurance companies, affiliates can help their audiences access valuable insurance products that protect their health, assets, and finances. At the same time, they can earn commissions that help grow their businesses and achieve their financial goals.
Overall, insurance affiliate programs present a lucrative and rewarding opportunity for affiliate marketers, and we hope our list helps you find the program that’s right for you.
