Affiliate marketing has become a popular and profitable way to generate income online. In the beauty industry, makeup affiliate programs provide a great opportunity for influencers, bloggers, and content creators to earn commissions by promoting their favorite cosmetics brands. In this blog post, we’ll explore eight of the top makeup affiliate programs in 2023, highlighting the benefits and features that make them stand out.
Makeup Affiliate Programs
Stila Cosmetics Affiliate Program
Hey, did you know that Stila Cosmetics was created by a famous makeup artist, Jeanine Lobell? The name “Stila” actually comes from the Italian word for “to draft” or “to pen”, and their goal is to provide you with makeup that will help you create your own unique style.
Stila has been around for 20 years and has a bunch of award-winning products that are great for the runway or just everyday wear. They revamped the brand in 2009, with a focus on their affiliate program and online store.
One awesome thing about their affiliate program is that if someone likes the makeup they buy through your link, they’re likely to keep ordering it! Stila wants to help you profit from that by giving you unlimited sales commissions during the 90-day cookie period. Plus, they offer free shipping for orders over $50, which makes it even more tempting for people to keep coming back for more.
- URL: Stila Cosmetics affiliate program
- Commission rate: 6% per sale
- Cookie duration: 60 days
Yves Rocher Cosmetics Affiliate Program
If you’ve ever seen the Yves Rocher brand name, you probably recognize it right away, even if you’re not into makeup. Full disclosure: I might be related to them, but that’s not why I’m featuring them here. I promise.
The company has been around since 1959 and has become a major player in the cosmetics industry with more than 2,000 stores worldwide. Yves Rocher is all about using natural ingredients and keeping their products affordable, which is refreshing in a market where some brands charge a fortune for a tiny bottle of eye serum.
While their affiliate program earnings aren’t super high, their commission rate of 15% is way better than the industry average. Plus, their brand is so well-known that you don’t have to convince people to buy products they’ve never heard of. Their online sales volume also shows that they’re worth partnering with.
- URL: Yves Rocher affiliate program
- Commission rate: 15% per sale
- Cookie duration: 30 days
Spencer Barnes LA Makeup Affiliate Program
Spencer Barnes is a celebrity makeup artist who has worked with big names like Mila Kunis and Meghan Markle. As many beauty experts do, Spencer decided to create his own line of products. This includes a range of cosmeceuticals that can give you surgery-like results without actually having to go under the knife.
Spencer Barnes is a huge name in the world of celebrity beauty and cosmetics. If your audience is into that kind of thing, then you should seriously consider promoting his products. The program has a Power Rank of 239 on ShareASale and an EPC of $122, which means that just about anyone who sends traffic to this offer will make money.
While the 10% commission rate might seem low, keep in mind that customers who shop on this site are likely to spend hundreds of dollars in one visit, and that’s just the first time they buy.
- URL: Spencer Barnes LA affiliate program
- Commission rate: 10% per sale
- Cookie duration: 30 days
Olive Young Affiliate Program
Since 1999, Olive Young has been one of the top and most reliable K-Beauty brands in Korea. In case you’re not familiar with K-Beauty, it’s basically makeup and skincare products that come from Korea or are based on Korean products.
Believe it or not, the K-Beauty makeup industry is worth almost $13 billion per year, and it’s only getting bigger. Women in Europe and North America are just starting to use K-Beauty subscription box services, which means these products are super trendy right now.
If you have the right audience, this is a great time to cash in on the K-Beauty craze. However, promoting a niche program like this might not appeal to everyone.
- URL: Olive Young affiliate program
- Commission rate: 5-13%% per sale
- Cookie duration: 30 days
Elizabeth Arden Makeup Affiliate Program
You’re probably familiar with Elizabeth Arden, a makeup brand that’s been around since 1910 when they opened their first salon on Fifth Avenue in NYC. Elizabeth Arden played a key role in starting the cosmetics industry a century ago, and she did it all with a name change from Florence Nightingale Graham.
Today, Elizabeth Arden is still a household name and is all about “total beauty” and the belief that every woman has a right to feel beautiful.
Considering the brand’s reputation, you might assume that their makeup affiliate program is worth promoting, and you’d be right! There are several reasons why. For one, they’re using social media in a smart way, which shows growth and adaptability. Their affiliate vendor metrics are impressive too. Plus, you can earn multiple commissions from repeat sales during their 30-day cookie period.
- URL: Elizabeth Arden affiliate program
- Commission rate: 8% per sale
- Cookie duration: 30 days
Alpyn Beauty Cosmetics Affiliate Program
Alpyn Beauty specializes in luxurious, natural skincare and cosmetic products made from wild-crafted alpine botanicals. These products are not only 100% natural but also sourced sustainably from the mountains of Jackson Hole, Wyoming.
This is a niche within a niche that’s worth considering if you’re interested in promoting environmentally friendly makeup products. While Alpyn Beauty products aren’t cheap, they do offer customers the option to pay for their order in four interest-free installments, which can help reduce cart abandonment rates.
Affiliates earn a 25% commission on each sale, and with an average order size of over $100, that means you’ll make $25 per sale. Considering the number of men and women willing to pay $60 for a tiny bottle of organic skin serum, there’s a lot of potential to make a profit with this program.
- URL: Alpyn Beauty affiliate program
- Commission rate: 25% per sale
- Cookie duration: 30 days
Avon Cosmetics Affiliate Program
Avon is a cosmetics brand that’s probably best known for its door-to-door sales business (which they now call “social selling”). The famous “Avon calling!” ads are part of our cultural lexicon, and Avon has even made appearances on the big screen, like in the movie Edward Scissorhands.
With 130 years in the industry, Avon is one of the most recognizable cosmetics brands out there. The only downside to their affiliate program is that they’re still recruiting social selling representatives, so there’s some competition you’ll have to deal with.
But it’s hard to find another brand that people trust as much as Avon. Their products sell, and social selling teams have been profiting from them for over a century now.
- URL: Avon affiliate program
- Commission rate: $2 – $20 per sale
- Cookie duration: Up to 45 days
Tula Skincare Probiotic Skin Care Affiliate Program
Tula is a skincare brand created by Dr. Roshini Raj, an actual doctor with a medical degree (so she’s probably not too worried about future Google updates!). She’s created a range of cruelty-free skincare products that don’t use the usual chemicals and additives found in “natural” products. Instead, Tula products are made from a range of probiotics, ceramides, and rice protein.
It’s worth noting that Tula is cruelty-free, which is an important distinction because many companies that claim to not test on animals sometimes do so when required by law.
Right now, Tula is one of the top-performing products in the skincare/cosmetics category. They’ve been in the affiliate sphere for almost five years and have managed to maintain their sales volume and presence. This is no small feat considering how many companies have come and gone in that same timeframe. Clearly, Tula is doing something right.
URL: Tula Skincare affiliate program
Commission rate: Unknown
Cookie duration: Unknown
Conclusion:
In 2023, makeup affiliate programs offer a fantastic opportunity for influencers, bloggers, and content creators to monetize their passion for beauty and cosmetics. By partnering with these eight top makeup affiliate programs, you can leverage your online presence and drive revenue by promoting high-quality, innovative, and in-demand products from well-respected brands. With competitive commission rates, dedicated support, and access to exclusive promotions, these affiliate programs provide a solid foundation for building a successful and profitable online business in the beauty industry. Don’t miss out on the chance to turn your love for makeup into a lucrative income stream by joining these top makeup affiliate programs today!