Making Money Online

2023’s Best Hair Product Affiliate Programs for Beauty Bloggers

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If you’re a beauty blogger, you know how important it is to stay on top of the latest trends in hair care. As the new year approaches, it’s time to start thinking about how you can monetize your content and turn your passion for hair into a source of income. One way to do that is by partnering with the best hair product affiliate programs for beauty bloggers.

These programs offer a variety of hair care products, from shampoos and conditioners to styling tools and accessories. By promoting these products on your blog or social media channels, you can earn a commission on every sale that comes from your referral link. With so many affiliate programs available, it can be overwhelming to choose the right ones for your audience. That’s why we’ve compiled a list of the top hair product affiliate programs for beauty bloggers to help you get started.

Hair Product Affiliate Programs


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Dermstore, established in 1999 by a dermatologist, offers affordable access to skin treatments for those with problematic skin. The company also provides a range of curated hair care products for customers.

Customers can shop for hair products based on hair type (e.g., curly hair) or specific needs such as hair loss or scalp issues, with the assurance that all products are approved by a dermatologist. Affiliates earn a 5% commission on purchases made by new and existing customers.

While the commission rate may seem low, affiliates can earn it repeatedly. The commission rate of $5 per sale applies only to BeautyFix products, which may interest those seeking a makeup affiliate program. By promoting Dermstore’s dermatologist-approved hair care products and taking advantage of its affiliate program, affiliates can earn significant commissions while helping customers achieve healthier hair.

URL: Dermstore affiliate program

Commission:  5%

EPC:  $16.17

Cookie duration: 3 days


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Lipogaine is a hair loss treatment for both men and women suffering from Androgenic alopecia, also known as male pattern hair loss. The company combines the core ingredient of Rogaine with an improved delivery system to create more effective hair loss treatments that don’t cause allergic reactions or skin rashes.

Lipogaine also offers a range of hair care products, including shampoos, conditioners, and hair loss concealer products. The company even sells derma-rollers to help customers increase the absorption rate of Lipogaine into the scalp.

Affiliates can earn almost $10 in commission per sale with an average order value of around $50. It’s important to note that customers must continue to use Lipogaine products to maintain their regrown hair, making it a potentially lucrative and long-term affiliate offer for hair loss bloggers and influencers. By promoting Lipogaine’s effective hair loss solutions and hair care products, affiliates can earn commissions while helping their audience combat hair loss.

URL: Lipogaine affiliate program

Commission:  15%

EPC:  $13.64

Cookie duration: 1 day


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As a subsidiary of L’Oreal, has been providing high-quality hair care products since 1919. The website’s primary goal is to help men and women look their best between salon appointments by offering the best salon-tested products to keep hair looking amazing. also provides advice on current trends, popular cuts, and styling and care tips to help customers maintain healthy, stylish hair. Customers receive 15% off their first order and can return products within 100 days if they’re not satisfied.

Affiliates can earn a 5% commission on all products sold, making it an excellent choice among hair product affiliate programs to promote. With a strong brand name, offers significant potential for affiliate earnings. By promoting’s high-quality hair care products and utilizing its generous affiliate program, affiliates can earn commissions while helping customers look their best.

URL: affiliate program

Commission:  5%


Cookie duration: 10 days

IRestore Hair Growth System

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iRestore Laser, the manufacturer of an FDA-cleared hair regrowth system, claims that lasers can be used to regrow hair and even stop hair loss. Its hair regrowth system takes the form of a helmet that contains almost 300 lasers, which bathe the scalp in light energy. This energy is absorbed by cells, causing cell division and hair regrowth.

The iRestore Laser system is backed by a number of board-certified dermatologists, lending credibility to its claims. While the affiliate commission rate is 2.5%, the basic system retails for $695, and the high-end system for $1,195. This means that affiliates can earn $17.37 and $29.75, respectively, for each sale made through their affiliate links.

By promoting iRestore Laser’s hair regrowth system and taking advantage of its affiliate program, affiliates can earn significant commissions while helping people regrow their hair and address hair loss. While the commission rate may seem low, the high price point of the product makes it a potentially lucrative opportunity for affiliates.

URL: iRestore affiliate program

Commission:  2.5%


Cookie duration: 30 days

Christophe Robin

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Christophe Robin is a hair care brand that has been providing colored hair care products for over two decades. The brand offers a range of hair care products and accessories, including scalp treatments, masks, and hairbrushes. Christophe Robin has products that cater to different hair types, including curly hair, and offers specialized products to restore natural hair color without looking fake.

While Christophe Robin’s products are high-end and not inexpensive, they offer significant potential for affiliate commissions. The affiliate program offers a 10% commission on sales to new customers and a 5% commission on sales from returning customers. By promoting Christophe Robin’s hair care products and taking advantage of its generous affiliate program, affiliates can earn significant commissions while helping customers care for their hair.

URL: Christhope Robin affiliate program

Commission:  Varies


Cookie duration: 30 days

It’s A 10 Haircare

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It’s A 10, founded by Carolyn Aronson, offers a range of salon-quality hair care products and accessories. Aronson created the line of products by combining the benefits of several bottles of product into one, saving clients both money and time.

The online store offers a variety of products, including shampoo suitable for curly hair, a miracle defrizzing curl cream, and a keratin-rich shampoo suitable for daily use. It’s A 10 also offers a range of hair extensions through a separate online store.

The affiliate program is managed by Pepperjam, so affiliates need to have an account there to participate. Affiliates can earn a 10% commission on all referred sales, with It’s A 10’s products being in the more affordable price range. To earn a substantial commission, affiliates will need to drive significant traffic to the online store.

URL: It’s A 10 affiliate program

Commission:  10%


Cookie duration: Thirty days

Navy Hair Care

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Many people want great hair without resorting to chemical-laden products that harm the environment and animals. If your visitors are looking for a more environmentally friendly and cruelty-free option, Navy Hair Care is a great choice.

All of their products are made in the United States, meeting rigorous safety standards to ensure they’re safe to use on hair. Navy Hair Care offers individual shampoos, hair care kits, and other products with nautically inspired names.

While they’re a newcomer to the hair product affiliate program scene, Navy Hair Care is already making waves in the market. Affiliates earn a 10% commission on all sales, which equates to about $6 per sale based on their average order value of $60. By promoting Navy Hair Care, affiliates can offer their audience a more eco-friendly and cruelty-free option while earning commissions.

URL: Navy Hair Care affiliate program 

Commission:  10%

EPC:  $27.48

Cookie duration: 45 days


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Laser-based hair products are becoming increasingly popular, and HairMax is another company that claims to use light energy to regrow hair. They’ve expanded their product line since the early days of the ‘HairMax Laser Comb’ to include the ‘Laser Band’ and even the ‘PowerFlex Cap’.

HairMax has 7 clinical studies, 8 FDA clearances, and a claimed 93% success rate in slowing hair loss or regrowing lost hair. Additionally, they sell a range of shampoos, conditioners, and scalp treatments to help customers achieve the best possible results in treating hair loss.

Their products use the same delivery system as Lipogaine, making them an effective option for hair loss treatment. As an affiliate, you’ll earn a 10% commission on all product sales, with an average order size that can earn you around $44 per sale. This makes HairMax one of the most potentially lucrative affiliate programs featured.

URL: HairMax affiliate program

Commission:  10%

EPC:  $95.63

Cookie duration: Thirty days

Shu Uemura

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Shu Uemura takes a holistic approach to beauty, focusing on the “art of hair”. The founder, a Japanese namesake, believes that every component matters, from natural, glowing hair to the best cosmetics and healthy skin.

Shu Uemura’s hair care products are available individually or as part of collections, and they cater to everything from dry and colored hair to hair that needs more volume. There are dozens of treatments available, each with an exclusive touch that only a brand like this can offer.

Affiliates earn a 7% commission rate, which translates to around $3.50 for a basic hair product that costs $50. To maximize earnings, affiliates need to send pre-qualified, high-volume traffic to the website, as there is only a 1-day cookie window to work with.

URL: Shu Uemura affiliate program

Commission:  7%


Cookie duration: 1 day


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There seems to be a growing market for hair replacement systems and wigs, and is one of the top players in this field. With their range of high-quality hair systems made from human hair, visitors to their site can find a product that fits their budget and style. works with some of the biggest names in the business, including Jon Renau and Paula Young, to provide top-notch hair systems that are difficult to spot. Their wigs can be customized to suit any color, length, or style, making them a popular choice for those undergoing chemo treatments or people experiencing hair loss. Affiliates earn a 4% commission on each sale, which can add up quickly given the high price point of some of their products. However, affiliates should be aware of the short 3-day cookie window.

URL: affiliate program

Commission:  4%


Cookie duration: 3 days

Grow Gorgeous

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Grow Gorgeous believes that a healthy scalp is essential to achieving great hair, and their range of vegan-friendly products is designed to do just that. Unlike most hair care products that only focus on the hair, their shampoos, conditioners, serums, and scrubs nourish both the roots and the scalp tissue surrounding them, ensuring that every strand of hair is cared for from root to tip.

Their products are specifically designed to enhance specific hair characteristics, like their curl enhancer, and are free of harmful chemicals like parabens, sulfates, silicones, and mineral oils.

While their 7% commission rate isn’t the highest among hair product affiliate programs, customers who find a haircare range they love tend to buy in bulk, making it a great long-term opportunity for affiliates.

URL: Grow Gorgeous affiliate program

Commission:  7%


Cookie duration: 30 days

ESalon Custom Hair Colors

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While I may not have hair, I know how frustrating it can be for those who struggle to find the right hair dye. That’s why eSalon’s customized hair color service is a game-changer. They create bespoke hair colors tailored to each individual’s preferences, so they get the exact shade, tone, and highlights they desire.

With 7 million orders and 194,000 unique hair formulas shipped to date, eSalon’s customization machinery ensures top-notch results. But how does their affiliate program stack up compared to others in this roundup?

eSalon stands out by offering a flat $20 commission on all affiliate sales, making it an appealing option for haircare affiliates. If you can drive enough traffic their way, you may even be able to negotiate a higher rate.

URL: eSalon affiliate program

Commission: $20 per sale

EPC: $44.66

Cookie duration: 30 days

Conclusion: Hair Product Affiliate Programs

There are numerous hair product affiliate programs available for beauty bloggers to promote in 2023. From well-established brands like Shu Uemura and Dermstore to new and upcoming companies like Navy Hair Care, there are options to suit every type of audience and budget. Some programs specialize in hair regrowth, while others focus on customized hair dyes or wigs. With commission rates ranging from 2.5% to 15%, there is potential to earn a significant amount of money through these affiliate programs. By partnering with the right brands and promoting quality products, beauty bloggers can help their followers achieve healthy, gorgeous hair while also earning a steady stream of income.


Jack Quy

About Author

Jack Quy is the founder of, a site dedicated to providing insights into freelancing and blogging from his own experience since 2009. His blog is full of great tips and strategies for all things related to working as a freelancer and blogger. No matter your level of experience, these invaluable hints and advice will help you reach your objectives. Be it if you're beginning in the industry or already have some working knowledge, this information is sure to be useful.

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